top of page

Sustainable Fashion Made Virtually Possible

Pyonea

Pyonea is a digital fashion app providing a sustainable alternative to one wear shopping habits.

 

With a virtual wardrobe and AR software, Pyonea allows users to experiment with styles, feature a different outfit in every TikTok or wear an extravagant dress for their Instagram travel shots, without purchasing a physical item.

 

This means less fabric going to landfill and a platform to support digital designers.

Concept Work

Deliverables: Branding, Custom Type, App Design, Art Direction, Video Animation

Date: 2022

More than an app to buy and wear digital clothes. You can customise your virtual wardrobe and share with friends.

Users can choose to search for new clothes or browse their feed to see what their followers are wearing, giving a more personalised shopping experience.

bottom of page